CANNES 2024:
Bridging Bonds
in the Loneliness Era
In a world where nearly a billion people grapple with loneliness, a parallel rise in health-conscious consumers is reshaping the market.

At the heart of Cannes, an event known for setting global trends, lies an opportunity to lead in the wellness narrative, resonating with a shift in societal values.



Partners will set themselves apart at Cannes, leading important discussions and creating memorable experiences that will echo in global conversations.

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Day 1
Targeting the Sober Curious Market
Day 1 focuses on the sober curious movement, analyzing its impact on social habits, particularly among younger generations. The day aims to uncover new market opportunities and strategies for brands targeting health-conscious consumers.
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Day 2
Innovators in Health & Wellness
This day features a panel discussion with C-suite executives from Stretch Zone, Modern Om Meditation, Open Meditation, Reserve Padel, and Sameday Health, exploring innovative strategies and insights in health and wellness businesses.
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Day 3
Supporting Consumer Wellness Journeys
The day focuses on a panel discussion about Heineken 0.0 Disruption of the the Non-Beer Industry. The afternoon features an insightful session with Maria Sosa from “Holistically Grace,” centered on fostering healthy relationships, and concludes with a sound bath timed with the full moon to enhance the experience.
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Day 4
The Rise of Wearables
This day starts is dedicated to exploring the forefront of health technology, featuring interactive discussions and showcases with the latest in wearables and health data technologies, including insights from the founder of Moonbird Breath Coach and a C-level executive from a leading wearables brand.
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Day 5
Expanding Markets Through Collaboration
The day features panel discussions that delve into the potential of cross-industry collaborations in the wellness sector, highlighting innovative approaches and partnerships. The day culminates with a special concert by Eduardo Castillo.

Breathe is a curated marketplace for premier health and wellness experiences across U.S. cities, connecting locals with monthly content and events led by influential community experts in various disciplines like yoga and nutrition, thereby fostering unique wellness journeys.

Get started with one of Breathe’s curated events. Each event is designed to foster community, wellness, and fun, offering brands a unique platform to connect with our engaged audience. Review our highlighted events and choose the perfect fit for your brand.

Editorial and Influencer Content


Paid Social


Event Onsite Sampling


# of Health and Wellness Experts
400

# of Annual Health and Wellness Events
254

# of Potential Samples (Annually per Market)
24K

Avg Video Views Per Series
1.5M
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Padel Playhouse
A monthly series in Miami, Los Angeles, Atlanta, San Francisco, NY, and Austin that introduces health-conscious consumers to the exciting sport of padel combined with recovery & rejuvenation.
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The Love & Padel Tournament Experience
This unique experience invites enthusiasts and newcomers alike to engage in spirited matches, groove to retro and contemporary beats, and form new connections, embodying the essence of passion for sport and community.
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Bfree
Bespoke half-day urban adventures and multi-day retreat experiences that offer more than just a journey — they’re a revelation. Each B-Free experience is crafted to set the body in motion, enrich the mind, and elevate the soul, appealing to a discerning audience that seeks more than the ordinary.
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Love & Padel
A Padel Festival unlike any other with “Love and Padel: 80s Night Extravaganza”. Inspired by the iconic styles and spirit of the 80s, this event is the perfect blend of nostalgia, sport, and romance. Imagine playing Padel on glow-in-the-dark courts, dancing to the rhythm of 80s classics and today’s love hits, all in the company of fellow enthusiasts and lovers.
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ViBall
VIBALL invites you to a private location where tennis meets a poolside party. Whether you’re a tennis pro or just looking for a fun day out, this event offers something for everyone. Join us for thrilling tennis matches, take a dip in the pool, dance to live music, and savor delicious food and drinks. It’s more than just tennis; it’s a celebration of sport, music, and the vibrant VIBALL community.


Tanner Kain
Performance

Dr. Maria Sosa
Psychology

Myk Lykov
Meditation

Dr. Lindsey Bira
Neuroscience

Vanessa Santillana
Nutrition

Are you intrigued by the potential of aligning with Breathe’s vibrant wellness community at Cannes? Contact us for more information.